I remember when I was young doing magic full-time as a performer and I would use the direct mail postcard to promote my services. I would even use direct mail postcards to invite friends to parties when I would throw them.
Along with the inception of email, the personal sincere and genuine relationship dwindled.
There is something about receiving a physical postcard in the mail, that is so much more appreciated than a digital email or a text message.
Getting things in the mailbox from the United States Postal Service is exciting and a different feeling than getting digital information.
I am using a online software platform that allows me to send postcards, greeting cards and gifts. They are designed on the Internet, and then launched from this platform with the United States Postal Service delivering them to the recipients of my choosing.
I called this my magic marketing tool, because of the features inside that allow for automation, list building and personalization.
