When I went online shopping for windows, I found out a keyword was – new windows america mn – and that is not even their real name.
It’s “New Windows for America” for your information.
As a digital marketer, I am often confused as to how this Internet thing works, and some of the people (so called marketing experts) that are charging these companies $1000s, seem to be very ignorant.
Most Marketing savvy business owners understand that the best way of getting new business, is by personal referrals. And the way to get those personal referrals, is by building sincere authentic relationships. And the best way to build sincere relationships, is to meet people face-to-face in person.
Granted, this can also be done online, but it is not quite as effective.
However, in these days of this global pandemic situation, we marketers need to optimize our online interaction as best we can. This is why I use video marketing methods. By showing our faces and our emotional expressions on live video, it is the next best thing to meeting in person.
Steve the Window Guy understands this. He has created a brand of himself, which still allows him to promote his window company and brands his personal identity as well.
Smart marketing.
Let’s give this a shot, and see if we can build better relationships.
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